Kristodya Koduah on LinkedIn: Rutgers Marching Band readies for Macy's Thanksgiving Day Parade (2024)

Wishing you and yours a Happy Thanksgiving!Check out this brief video clip of the Macy’s Parade

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Want to know the ultimate guide to the Macy's Thanksgiving Day Parade? SET uses these tips and tricks plus more to ensure one of your top bucket list items is crossed off successfully. Read below to 'know before you go!' https://lnkd.in/ehKZeJCq

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𝗛𝗼𝘄 𝗠𝗮𝗰𝘆'𝘀 𝗥𝗲𝗶𝗻𝘃𝗲𝗻𝘁𝗲𝗱 𝗦𝗮𝗻𝘁𝗮 𝗖𝗹𝗮𝘂𝘀 𝗳𝗼𝗿 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴Macy's is a brand that is synonymous with American Christmas traditions. Every year, millions of people tune in to watch the Macy's Thanksgiving Day Parade, which features the iconic arrival of Santa Claus. But did you know that Macy's played a key role in shaping the modern image of Santa Claus as we know it today?Back in the 19th century, Santa Claus was depicted in various ways, from a stern-looking bishop to a jolly elf. In 1862, Macy's hired Thomas Nast, a famous cartoonist, to draw Santa Claus for its holiday advertisem*nts. Nast drew Santa as a plump, bearded man in a red suit, inspired by the poem "A Visit from St. Nicholas" by Clement Clarke Moore. Nast's illustrations became widely popular and influenced other artists and advertisers. This is how Santa took the form of jolly old man that we recognise today.In 1924, Macy's launched its first Thanksgiving Day Parade, featuring floats, balloons, and live animals. The parade ended with Santa Claus arriving on a sleigh, greeted by thousands of cheering children. This tradition established Santa as the symbol of the holiday season and the star of the parade.Even now, Macy's continues to surprise and reimagine Santa with a twist. Here is their newest commercial about a little boy who is on a mission to find the perfect gift for Santa.Macy's has proven that it knows how to reinvent Santa Claus for marketing, while staying true to its heritage and values. Do you believe in Santa now? What is your favourite origin story?#HappyHolidays #marketing #advertising #Christmas #Santa #Macys #SantaClaus #digital #digitalmarketing

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Are your go-to-market teams selling a “charming and spacious timeworn home with good bones” only to hand over the keys to a derelict house with a mold (and ghost) problem?Some people may not mind the latter (think Morticia & Gomez) as long as you set the right expectations — and meet them.But our research conducted in partnership with Heinz Marketing Inc found that most buyer-facing teams recognize they're not meeting buyers’ expectations and it reflects in their revenue performance.What other GTM practices are scaring your customers away? Find out in our new resource, 19 Lost Revenue Stats that Should Scare You (and how to avoid them), to find out — link in the comments. No key needed.#halloween #revenueenablement #revenuestats #gtm #buyingexperience

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🎃🦃🎄 In this video, I dive deep into the topic of how to prep for the holiday seasons and get the most out of Halloween, Thanksgiving, and Christmas. 🎁🎉This video is packed with valuable insights and actionable tips that have helped me succeed tremendously during the festive season. 🎅💡Click here ➡️ https://lnkd.in/gzTK8rDz to watch now! 📺

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October often signals the onset of the holiday season, with the school half-term, Halloween, Black Friday and Christmas just around the corner. Only a little more than two months to finish 2023! The good news is that It’s NOT TOO LATE! In fact, with the right planning, you can still make the most of these festive opportunities to launch a good seasonal campaign. Read more in our latest blog: https://lnkd.in/dp8HbXuT#newblog #seasonalmarketing #marketingstrategy #blog #angelsmedia #propertyindustry #property

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For this Halloween, here’s a spooky surprise: The Halloween industry is set to reach $12 billion, up 20% from just last year. * 155 Million Americans are planning their festivities - trick or treating in neighborhoods, retail centers, churches, and theme parks across the country.* 41 Million Americans (16%) are planning to go out to eat! So what's driving 20% growth, you ask?It's not just the charming couple costumes of Barbie-and-Ken or Taylor-and-Travis. The pursuit of building moments and memories of joy! Halloween has evolved far beyond its origins of costumes and candy; it's the unofficial beginning of the holiday season.WHY IT MATTERS>>> This Halloween, consumers are interested in getting back out there and connecting with other people!>>> For restaurant owners, Halloween brings an excellent opportunity to boost sales. With 16% of consumers planning to dine out with friends or family on, are you brewing up something special for your Guests?>>> When people are excited and joyful, it often means good news for the economy!#halloween #trickortreat #economicgrowth

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"Everywhere Else, It's Just Tuesday!" Today is Fat Tuesday, or Mardi Gras, here in the New Orleans region, and several other regions around the Gulf South. (And, yes France, and Brazil...) Of course, we firmly believe that no one else does it like New Orleans does it, so that's my perspective...From college forward, that's been the case. Moving here from Jackson, MS, Mardi Gras was a bit of a culture shock, but I loved it!I loved the acceptance of everyone for who they are. I loved the costumes and group t-shirts - the spirit of the day (and the season).And I really loved the people-watching.Observing our audience and paying attention to what matters to them is one of the highest-value activities we can do as business owners.During parades, it's not just "Throw Me Something Mister," human behavior is woven into every interaction on the parade routes throughout the regions. Crowds in the city behave differently than those in the suburbs. Certain parades attract different types of attendees. The personality of the parade attracts its ideal audience. Parade-goers can choose the dates they want to attend parades based on their schedules or they may have favorite parades based on personality and messages that are synonymous with each parade.And this has been happening for centuries (since Iberville in 1699). The city celebrated its TriCentenial in 2019. (source: NewOrleans.com)So, next time you feel out of sync with your audience or you find yourself wringing your hands about attracting ideal clients for your business, just channel a little Mardi Gras spirit. Do a little people-watching, pay attention to what your target audience is saying (and what they avoid saying), and the problems they mention most often. See how you might position your solutions to help them solve those top-of-mind problems. And for extra credit, think about creating your own special celebrations that just don't exist anywhere else so your people want to come hang out with you for these special and exclusive celebrations.And just for today, Happy Mardi Gras! or Happy Tuesday! if you are anywhere else in the world.

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October is just another word for "Halloween", isn't it? 🎃 Unleashing the spooky spirits while embracing the joy of transformation! 🎃 Halloween is more than just tricks and treats - it's a celebration of creativity, expression, and timeless fun in a little friendly fright! 👻 Let's honor the age-old traditions, carve out some happy moments, and create bewitching memories together! 🖤 From all of us at ABRAMS world trade wiki, we wish you a spook-tacular Halloween season filled with enchanting experiences and sweet surprises! 🕸️🦇#spookyseason #globaltrade #businessintellgence #supplychain #abramswiki

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